Freelance Video Editor

Scroll-stopping edits for brands that sell on social

I help DTC brands, agencies, and creators turn raw footage into UGC-style TikTok and Facebook ads that hook, hold, and convert.

A warm video editing workspace with dual monitors, a TikTok timeline, and a smartphone on a tripod

Selected work

Recent edits

AGENCY  SHOWREEL

Cik Showreel

A cinematic showreel of commercial ad work for Cik — sharp cuts, bold visuals, and a soundtrack-driven edit built to showcase brand storytelling at its best.

UGC Kitchen Ad

Chef Preserve

A punchy UGC edit for Chef Preserve — showcasing their vacuum-sealed bags that keep food fresher for longer, with clear demo moments and a benefits-first hook built for Meta and Reels placements.

Facebook / Meta Ad

Nutrition Geeks

A lifestyle-led UGC edit for Nutrition Geeks Collagen Glow Up — stirring the scoop into a morning coffee ritual with a clear benefits-driven hook built for Meta ads.

UGC DOG TREAT AD

Pooch & Mutt

A 30-second UGC style Meta Ad that with a strong hook, good captions and content that fits the script. Drove strong engagement for a DTC dog food brand. Most of the UGC footage in this ad was filmed by myself. 

What I do

Editing services

UGC Ad Editing

Turn raw creator clips into polished, authentic ads that feel native to TikTok and Instagram.

Paid Social Creative

Attention-grabbing hooks, captions, and end cards designed for Meta, TikTok, and Reels ad placements.

Short-Form Repurposing

Cut long-form content into bite-sized videos that keep thumbs from scrolling and audiences watching.

"George just gets it. He takes raw UGC footage, understands the client's vision immediately, and turns it into ads that are engaging, on-brand, and built to perform."

— S Morgan - CiK

About

Built for the feed, not the shelf

I specialize in editing for social-first brands: the kind that need 15- and 30-second ads that feel native, not polished to the point of silence. I cut fast, write hooks that land, and keep every edit aligned with platform best practices.

Read more about me

Ready for your next scroll-stopper?

Send over your footage, your brief, and your deadlines. I'll reply within two business days with a clear plan and quote.

Get in touch